This module provides the marketer the tools to plan, launch and monitor programs. Such programs can be an event such as seminar, workshops, etc or even e-marketing activity for product launches. For physical event, it allows comprehensive event administration, instantaneous creation of registration web page to facilitate user online registration and to set event reminder for all the events. Post event analysis and engagements will also be provided within the module.

Objectives:

To help marketers in the following major areas: • New product launches and positioning • Company marketing strategy and positioning • Creating awareness, growing mind share and demand generation

Key Features Include:

• Supports multiple campaigns within a program • Published your event in the shortest possible time • Multi-mode mass invites to the selected recipients • Automatic capture and Tracking of registration status • Let the system helps you to event manage • Post-event analysis • Central repository of customer and company information